Group Project

Our group decided to make over Jordan's dad's company, The Marble Factory. I was in charge of logo design, and this is what I came up with.

I then came up with an identity package to go along with it. I decided a cleaner, more streamlined look while still maintaining a lot of the old identity would work best.

I wanted to keep the logo one color for legibility purposes and for a sharp use of contrast, with a bold typeface to offer stability and a sense of command, which I feel will lend towards it's straightforward business practices. I enclosed the entire logo in a rounded rectangle so that it felt contained, offering closure to those who see it, which allows for a feeling of safety from the company. They will make sure the job is complete and contained. I wanted to communicate that in a simple, streamlined logo. 

Mis-En-Scene Presentation

Our group decided to report on "the barf scene" from The Sandlot (1993).

My role in the group is Art Director, who was Marc Dabe.

The art director manages the entire art department, from the set dressers to the prop masters to the entire look and feel of the movie. They stimulate emotion and help the audience connect to the film.

Marc Dabe worked on such films as Prancer and Toy Soldiers before The Sandlot, which was only his seventh film of his career.

After The Sandlot his work became varied. He didn't stick with kid movies or even period pieces. His work became highly varied, with a lot of TV movies and shows. In 2008 he worked on Pineapple Express, and since then he has been working exclusively in television shows.

Composing my Frame

The photo I chose for my frame is one I edited from my wedding. The diagonal lines created from cropping it on an angle create a sense of whimsy, and the line created from my leg leads the eye to my bouquet.

I like this photo because it carries a sense of fun and mystery, and is also an interesting photo, regardless of how many times it has been done.